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Why local does not equal good
The other day, I ended up in a Twitter discussion about halo halo. For those yet to encounter this colourful take on dessert, it’s a Filipino concoction in which just about everything – jelly,
Read More »The perfect press trip
In recent times, I’ve encountered a few press trip frustrations that, from my point of view, just didn’t need to happen. It got me thinking – what would my ideal press trip consist of?
Read More »A dubious approach to website content
Much ado about Naples On Wednesday morning, I was putting together an article about York. I’d just written that Laterooms.com is a decent place to look for deals on B&Bs when Rotterdam-based travel writer
Read More »How to get media coverage for your hotel or tour – advice for independent operators
Ten tips for getting yourself noticed: PART ONE In recent times, I have come across a number of really interesting projects – be they unusual tours, genuinely excellent B&Bs or quirky experiences. And
Read More »South Africa’s World Cup – why it can’t fix everything
‘The World Cup won’t help us’ This morning, I flicked over to the Guardian website to be met with a headline that is becoming all too common. Above a picture of black South Africans
Read More »Who will pay for travel writing? A potential compromise
Blogosphere debate Jeremy Head has written a characteristically interesting post on whether travel content that has been paid for by a company can ever be objective. As part of the debate, he references Matthew
Read More »12 reasons why I deleted your press release without reading it
Dear PR person. You were curious as to whether I had received your press release. I probably did. I probably didn’t read it either. Here’s why: 1. It’s not addressed to me If
Read More »Green travel: Did many travellers care in the first place?
Less coverage of green travel in travel media You don’t hear quite so much about green travel these days, do you? For a good few years, it was the flavour of the month in
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