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	<title>Grumpy Traveller &#187; tourist boards</title>
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		<title>A destination marketing dilemma: How do you sell a city like Sheffield?</title>
		<link>http://www.grumpytraveller.com/2011/03/03/a-destination-marketing-dilemma-how-do-you-sell-a-city-like-sheffield/#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.grumpytraveller.com/2011/03/03/a-destination-marketing-dilemma-how-do-you-sell-a-city-like-sheffield/#comments</comments>
		<pubDate>Thu, 03 Mar 2011 08:19:30 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Tips]]></category>
		<category><![CDATA[Travel Industry]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Sheffield]]></category>
		<category><![CDATA[tourist boards]]></category>
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		<guid isPermaLink="false">http://www.grumpytraveller.com/?p=1645</guid>
		<description><![CDATA[Marketing Sheffield and other secondary cities Just before I toddled off to Australia for a couple of weeks in mid-February, I read an interesting interview on Sheffield Blog with Wendy Ulyett, tourism manager for Marketing Sheffield. Among the topics covered were why Sheffield is now being promoted separately from Yorkshire South (and let’s face it, [...]]]></description>
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		<slash:comments>16</slash:comments>
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		<title>Why tourist boards shouldn’t forget about the backpackers</title>
		<link>http://www.grumpytraveller.com/2010/09/06/why-tourist-boards-shouldn%e2%80%99t-forget-about-the-backpackers/#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.grumpytraveller.com/2010/09/06/why-tourist-boards-shouldn%e2%80%99t-forget-about-the-backpackers/#comments</comments>
		<pubDate>Mon, 06 Sep 2010 10:51:55 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Travel Industry]]></category>
		<category><![CDATA[backpacking]]></category>
		<category><![CDATA[independent travel]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[tourist boards]]></category>

		<guid isPermaLink="false">http://www.grumpytraveller.com/?p=1427</guid>
		<description><![CDATA[Targeting high-end travellers A common theme tends to emerge when I speak to tourist board representatives. The new strategy, it seems largely across the board, is to target affluent, high-end travellers. The idea is to look for those who spend fairly big while they’re on holiday rather than go for numbers and appeal to mass-market [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Travel writing and freebies: The bias that matters</title>
		<link>http://www.grumpytraveller.com/2010/08/30/travel-writing-and-freebies-the-bias-that-matters/#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.grumpytraveller.com/2010/08/30/travel-writing-and-freebies-the-bias-that-matters/#comments</comments>
		<pubDate>Mon, 30 Aug 2010 00:13:05 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Etiquette]]></category>
		<category><![CDATA[Travel Industry]]></category>
		<category><![CDATA[Travel Writing]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[freebies]]></category>
		<category><![CDATA[hotels]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[tourist boards]]></category>

		<guid isPermaLink="false">http://www.grumpytraveller.com/?p=1424</guid>
		<description><![CDATA[The freebie debate The debate about whether journalists and bloggers should accept freebies is so old and hoary that I’m reluctant to bring it up again. But my recent experience in Germany shed a bit of new light on it for me, so tough, back to the well-chewed territory&#8230; For those not in the know, [...]]]></description>
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		<slash:comments>18</slash:comments>
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		<title>How tour operators should deal with journalists</title>
		<link>http://www.grumpytraveller.com/2010/01/15/how-tour-operators-should-deal-with-journalists/#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.grumpytraveller.com/2010/01/15/how-tour-operators-should-deal-with-journalists/#comments</comments>
		<pubDate>Fri, 15 Jan 2010 15:51:40 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Travel Industry]]></category>
		<category><![CDATA[Travel Writing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[tourist boards]]></category>
		<category><![CDATA[tours]]></category>

		<guid isPermaLink="false">http://www.grumpytraveller.com/?p=499</guid>
		<description><![CDATA[On the tourist trail Apologies for this blog being quiet of late – I am currently in the middle of a fairly exhausting jaunt through South Africa. As part of this trip, I have been doing a lot of tours, and as a result, have come to a conclusion or two about how tour operators [...]]]></description>
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		<slash:comments>6</slash:comments>
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